ClassDojo is infiltrating our school, bypassing our expensive PlusPortals student/parent/teacher communication methods. ClassDojo is well-designed, sexy, costs no money, and it targets the sweet spot for informal connections. This article promotes the term "Platform Capitalism" which I like -- I am waiting for ClassDojo to try to sell us a subscription, to make us an offer we cannot refuse because they have locked up the most-used connections between classroom and parents. It is obvious that we have lost control; but does that really matter, when the app is so cool? And do we care whether the capitalist monetizes the data we freely provide?
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